We have been able to adapt to changing times in the catalog and on-line industry with the support of DMA and our software. Capturing data in various formats gives us a better understanding of where our business is coming from and how to better market our products.
Debi Rauckhorst, General Manager, shopirish.com
A cataloger’s challenge starts with understanding what customers want to buy, and what they’re willing to pay. That information must be turned into a comprehensive product catalog and integrated into all aspects of the cataloger’s contact center environment - mail, fax, phone and call center. But, it doesn’t end there. Catalogers must prospect for new customers, and turn them into repeat purchasers by offering them an exciting, satisfying shopping experience. For many merchants, this process must occur simultaneously for a family of catalogs. That's why they depend on MACH.
Access from Customer Service
- Efficient, Easy-to-Learn Browser User Interface
- Step-by-Step Product Personalization
- Detailed Customer History
- Real-time Inventory Check
- Displays Up-sell/Cross Sell Information
- Immediate or Batch Credit Card Processing
- Compares Shipping Rates And Calculates Charges
- Automatic Email Order And Shipping Confirmations
Marketing and Sales Analysis
- Catalog, Promotion And Brand Analysis By Number Of Sales, Dollars And Profit By Period
- Order Analysis By Date Range, Type Of Sale, Payment Method, Order Source, etc.
- Mailing List RFM Selection Management
- Split Commission Reports
- Return Product Analysis
No matter what channel you use in your business, MACH can meet its needs. Whether it is Catalog, Web, POS or a multi-channel combination, we’ll help you deliver a consistent view to the customer and drive business to your customer’s preferred purchasing channel.