Social Networks are Sweet at Sweetwater
Posted by admin in Podcasts on Jun 15th, 2010 | 1 comment
My guest today is Christopher Guerin, Director of Program Development at Sweetwater Sound Inc. Sweetwater has a very interestng past but their present and future are even more interesting. They are one of a very small group of multichannel retailers that are utilizing social networking technologies to build relationships with customers and prospects; delivering a level of personal service most retailers would kill for. Christopher discusses Sweetwater’s background, their growth and their unique positioning of customer service in their business.
Right-click here to downoad – NP Sessions – Episode 6
One Response to “ “Social Networks are Sweet at Sweetwater”
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This was an excellent piece. The social media aspect is interesting but the total commitment to exceptional customer service was even more impressive to me. I thought I would have a hard time listening for 30 minutes but the whole piece was great! Thanks, Ann